News & Insider Tips
Move-Up vs. Second Home: Which One Is Right For You?
The pandemic has changed the way many of us live, work, and attend school—and those changes have impacted our priorities when it comes to choosing a home. According to a recent survey by The Harris Poll, 75% of respondents who have begun working remotely would like to...
Lowest Mortgage Rates in History: What It Means for Homeowners and Buyers
In July, the average 30-year fixed-rate mortgage fell below 3% for the first time in history.1 And while many Americans have rushed to take advantage of this unprecedented opportunity, others question the hype. Are today’s rates truly a bargain? While average mortgage...
Add Value To Your Home With These 9 DIY Improvements
Add Value To Your Home With These 9 DIY Improvements Whether you’re prepping your house to go on the market or looking for ways to maximize its long-term appreciation, these nine home improvement projects are great ways to add function, beauty, and real value to your...
Is Now a Good Time to Buy or Sell Real Estate?
Traditionally, spring is one of the busiest times of the year for real estate. However, the coronavirus outbreak—and subsequent stay-at-home orders—led many buyers and sellers to put their moving plans on hold. In April, new listings fell nearly 45%, and sales volume...
20 Ways to Save Money and Stretch Your Household Budget
These days, it seems like everyone’s looking for ways to cut costs and stretch their income further. Fortunately, there are some simple steps you can take to reduce your household expenses without making radical changes to your standard of living. When combined, these...
Top 5 Home Design Trends for a New Decade
Whether you’re planning a simple refresh or a full-scale renovation, it’s important to stay up-to-date on the latest trends in home design. Sellers who make tasteful updates can generate increased buyer interest and, in some cases, a premium selling price. And buyers...
Take Advantage of Your Home Equity
Take Advantage of Your Home Equity: A Homeowner’s Guide Homeownership offers many advantages over renting, including a stable living environment, predictable monthly payments, and the freedom to make modifications. Neighborhoods with high rates of homeownership have...
2020 Outlook: Real Estate Market Forecast
We’re in the midst of the longest economic expansion in U.S. history, and economists think there’s still room to grow. A recent survey by the National Association for Business Economics found that experts believe the U.S. economy will remain positive throughout 2020.1...
National Snapshot: How’s the Real Estate Market?
The U.S. unemployment rate is at a 50-year low, and consumer confidence remains high. In fact, the University of Michigan’s latest Surveys of Consumers found that Americans have their most positive personal finance outlook since 2003.1 However, if you follow national...
What’s Your Home Actually Worth?
Discover What Buyers Will Pay in Today’s Market It’s easy to look up how much money you have in your savings account or the real-time value of your stock investments. But determining the dollar value of a home is trickier. As a seller, knowing your home’s worth helps...
Top 8 Home Design and Remodeling Trends for 2019
If you’re a current homeowner, or in the market to buy, you’re probably curious about the latest trends in home design. Sellers who make strategic updates before listing a property can generate increased interest from buyers and, in some cases, a premium selling...
What’s Ahead for Real Estate in 2019?
As we begin another year, everyone wants to know: “Where is the housing market headed in 2019?” It’s not only buyers, sellers, and homeowners who are impacted. The real estate market plays an integral role in the overall U.S. economy. Fortunately, key indicators...
Reengaging your Sphere of Influence for Real Estate Marketing
Reengaging your Sphere of Influence for Real Estate MarketingOn this week's Wednesday Webinar we will discuss how to go about Reengaging your sphere of influence as well as old leads around the new year. This is a great time to reach out to everyone! Alta...
New Law Re-Establishes the California Department of Real Estate
June 6th, 2018 Sacramento, CA An official notification went out this morning stating that the California Bureau of Real Estate will become the Department of Real Estate. Here is the official communication: "The California Bureau of Real Estate (CalBRE) will cease to...
Alta Realty Group Welcomes Pamela Evans to the Team
We are excited to welcome Pamela Evans of Newport Beach to the Orange County Alta Realty Group Team. Pamela brings with her years of experience in residential and multi family real estate sales. A licensee since '94, she is a consummate professional and knows the...
Wednesday Webinar Replay- Marketing to your sphere of influence
Wednesday Webinar Replay- Marketing to your sphere of influence Click the link below to see the video replay from this morning's webinar. In this Wednesday webinar, we dig deep into marketing to your sphere of influence. What's your sphere of influence you say? It's a...
What it means to establish a good digital footprint as a Realtor
As a Realtor, you're in the public eye. It is important to understand what your "digital footprint" is and how it effects your business. What I mean by a digital footprint is what it looks like when someone researches you online using Google or any of the other...
Alta Realty Group Welcomes George Kossmann to the Team
Alta Realty Group is proud to announce that George Kossmann of northern San Diego County has joined our team of Realtors! We are excited to have George as a part of the team! George brings years of experience and an incredible work ethic to our organization. He...
Top 12 Apps for Homeowners and Renters
More than 77 percent of people own a smartphone.1 The average person checks their smartphone 46 times a day, with people under the age of 24 checking it an average of 74 times a day.1 We check it while we’re waiting in line and during our leisure time, whether we’re...
Real Home Value Calculator | Alta Realty Group CA
Understanding a home’s true market value is about more than pictures, software assessments and price-per-square-foot. Whether you’re a current homeowner thinking of selling or are house-hunting, it’s crucial you understand what factors affect home valuation. By...
Press Release | ARG Opcity Partnership
Alta Realty Group’s management team is excited to announce a new strategic partnership with real estate technology startup Opcity. This relationship further strengthens ARG’s commitment to deliver leading tech based solutions to our agents, while working with the...
What’s Your Home Buying Power?
If you’re in the market for a new home or investment property, one of the first questions you’ll probably ask is, “What can we afford?” Many buyers become so caught up in how much they can afford that they don’t realize their total buying power—that is, the total...
Make your home a model
Want your house to look like a model home? Follow these simple steps to improve the appeal of your home to buyers. Quartz Countertops- Although granite countertops have become the standard these days, recent data suggests that buyers prefer quartz countertops. More...
Top 5 Home Design Trends of 2017
The current trends are all about utilizing rich color, maximizing texture and creating comfortable interiors you can’t wait to relax in. Use these trends to get inspired to makeover your home’s interiors and create spaces you love that also appeal to your personal...
Increase Your Home’s Value Up to 28% with These 5 Tips
Great curb appeal not only makes your home the star of the neighborhood, it can also improve its value and help you sell it for more. Whether you’re thinking of listing your home or just want to make your home the envy of your neighbors, here are several ways to...
New Townhouse listing in Valencia 26975 Hillsborough
26975 Hillsborough, Unit 85, Valencia, CA 91354 This is an exclusive listing with Alta Realty Group CA agent Marcela Slavik Kocen. Absolutely remodeled to the max. 1 Bedroom, 1 Bathroom Town Home in Valencia. Wide open floor plan with custom fireplace stone work...
Alta Realty Group is Excited to Welcome the Morgner Group
Alta Realty Group is very excited to announce the addition of the Morgner Group of Palm Springs to the team! Headed by Bill Morgner, the team is comprised of 6 seasoned professionals that know the Palm Springs area better than anyone! The team consists of broker...
Alta Realty Group Welcomes Michelle Gorden
Alta Realty Group CA is proud to welcome Michelle Gorden of Long Beach to the team! Michelle started out her real estate career on her family's team where she quickly learned the ropes! She has since broken away on her own and has established herself as a top notch...
A Beginner’s Guide to Real Estate Investing
Despite the grim economic outlook for some industries, one sector is gaining viability -- real estate. According to the 2016 Emerging Trends in Real Estate, which was released by the Urban Land Institute earlier this year, trends such as “18-hour cities” and...
The Compound Effect: Building Your Household’s Wealth
Wealth is within reach for lots of people; however, according to a recent study, 63 percent of Americans said it is not likely they’ll become rich.1 While younger people are more likely to say they’ll achieve wealth one day, only 34 percent of people aged 30 to 49 and...
Alta agent Rich Szerman helps save a family’s home
Alta Realty Group's Rich Szerman was featured in the News this week as he helped a local homeowner keep their home! Watch the video and click on the link to see the full story as featured on KHTS AM 1220 News. Click here to read the full story. We are proud of the...
How to Amp Up The Resale Value of Your Home
Whether you're putting your home on the market this year or in the next five years, it is a smart decision to start building your home's resale value now. Here are some ways to create a comfortable home while making it easier to put more money into your bank account...
Should You Buy a New or Existing Home?
Maybe your dream home has the intricate details that you usually find only in older construction - wainscoting and crown molding in the interior, the front porch with a swing, an older tree shading the back yard, and the white picket fence. Or maybe your dream home...
Alta Realty Group -friends of the community
Alta Realty Group establishes a tradition of giving to the local community. "Today Alta Realty Group's Santa Clarita office donated office equipment to the local school board and...
Sneak peak at the new Alta Corporate Office
We are about a week away from opening the new Alta Realty Group CA, Inc. Corporate Headquarters in Newport Beach! The new office is centrally located off of Newport Boulevard at Via Lido, offering our agents a great place to meet with local Newport Beach clients. This...
5 Reasons to Sell Before the Selling Season Picks Up
A common thought in real estate is never list your home in the winter offseason. Perpetuated by industry experts, agents and repeat sellers alike, this saying encourages many would-be sellers to wait until the spring peak to list their homes. However, studies show...
8 Smart Home Technology Trends that Can Save You Money
The ‘smart home’ is the new ‘internet of things’, or objects that can serve you better by communicating with each other or directly with you through apps on your smart phone. In the ideal version of the wired future, all of our appliances and gadgets talk to each...
The New ARG Santa Clarita Office
Renovations are nearly complete to the new Alta Realty Group office in northern Los Angeles County. The office is located at 27451 Tourney Rd #140 in Valencia. “The entire team here in the Santa Clarita Valley is very excited to be joining such an innovative and...
Top Homeowner Tax Deductions
Top Homeowner Tax Deductions That Decrease Your Tax Burden You can't avoid paying taxes, and we all need to pay our fair share. However, paying your fair share shouldn't place an unjust burden on you. As a homeowner, your tax burden is doubled because you pay both...
Welcome Team Szerman to the ARG Family
It is our honor to announce the addition of Team Szerman to the Alta Realty Group family of Realtors! Rich Szerman and his team have joined Alta Realty Group to provide Real Estate services in the Santa Clarita, CA area. His team includes his wife Jane Szerman,...
Get a Home Inspection to Save Money
Don’t Get Burned – Get a Home Inspection to Save Money on Your Next Purchase Okay, you made one of the most important decisions in your life: you’re buying a home! You found your ideal home. It’s in your desired neighborhood, close to everything you love, you dig its...
Real Estate 2017: What to Expect
Real Estate 2017: What to Expect One of the most common questions we get at this time of year is, “What’s going on in the market?” It’s not just potential buyers and sellers who are curious; homeowners always want reassurance their home’s value is going up. The good...
7 Expert Home Buying Tips from Real Estate Insiders
How to Buy a Home: 7 Tips and Tricks from Real Estate Insiders No matter if you’re in a buyer’s or seller’s market, there are a few critical steps you can take to make a smarter purchase. Since buying a home is likely the biggest single investment you will ever make,...
The Home Equity Playbook
What is Home Equity? Home equity seems to be a very simple calculation — the total amount of mortgages owed subtracted from the current market value of a home. Here is a simple example: Current Home Market Value $325,000 Existing Mortgage...
8 scams to watch out for this holiday season
What out for these 8 scams this holiday season The holidays are a happy time for celebrating with family, friends, and co-workers. Unfortunately, this time of year can also be turned sour by a wide variety of clever frauds, unauthorized debit and credit card...
We found everything we were looking for with Alta Realty Group
"We’re happy to say that we found everything we were looking for with Alta Realty Group." "We made the change to Alta Realty Group about 6-weeks ago. Before making the move, we looked at several alternate Brokers. Many of these Brokers claimed to allow the agent to...
How to use open houses to Build a Market Presence
How to use open houses to Build a Market Presence Garry developed a new Open House strategy that can help ANY agent break into ANY market... even if you don't have any listings! Join our friends at the Paperless Pipeline for this very informative discussion on using...
See how Josh will sell 450 homes this year
We catch Josh and his team setting appointments live! He gives us a tour of his office and introduces us to his marketing and administrative team. Learn how they are going to close 450 sales this year and manage 70 to 100 listings at any given time, by providing...
Get 30% off Continuing Education with ARG
Our Agents get 30% off CE through First Tuesday. Click here to get your discount!
Alta Realty Group Welcomes Keith and Anda Powers
Alta Realty Group is excited to announce that Keith and Anda Powers have joined our Orange County team! The husband and wife duo come to us with years of experience in the vacation rental home sales market of Anaheim. They now shift their focus to the hot vacation...
Turn Facebook into a Lead Machine for Real Estate
Join us Thursday Oct 6th, 2016 for an informative webinar with our friends at Paperless Agent. Click here to join So when you register for the webinar right now, you'll get an instant download copy of their coveted "What's My Home Worth?" Ad Campaign Checklist! This...
Alta Realty Group welcomes Lorissa Bergamin
Alta Realty Group is excited to welcome Lorissa Bergamin to the ARG Northern California Team! Having been raised in San Lorenzo, Lorissa has established roots in the East Bay. She has been a licensed realtor for approximately 2 years and is very excited to grow her...
Alta Realty Group Welcomes Jillian Dowler
Jillian Dowler- Welcome to the ARG Team! Alta Realty Group is proud to welcome Jillian Dowler to the ARG Northern California team! A licensed Realtor for over 30 years, Jillian joins us from Keller Williams. She is a driven and dedicated professional that knows what...
Alta Realty Group Welcomes William Fairbanks to the Team
William Fairbanks- Welcome to the ARG Team! Having traveled much as a child due to his father's career, Bill gained a vast understanding of people and various cultures by the age of 15. It was through many of these experiences that would mold and guide Bill's...
Great Facebook Advertising Techniques that Get Leads
Click here for another great installment of the series- "Keeping it Real" brought to you by our friends at Real Geeks. This training will demonstrate the techniques that are working right now on Facebook to get quality leads. In this video, you will learn how Kris...
What to do with those listings that won’t sell
Join our friends Chris and Gary on a live training tomorrow Thursday July 21st! Click here to register for the training! During this Free Webinar You Will Learn: How to get on the first page of Google Search and impress people who find you online How to improve your...
How to Convert More Zillow & Trulia Leads Into Sales
Mark earns over $22,000 a month from them which represents over 600% (ROI) return on investment. He converts 24% of the Zillow leads into sales. This is incredible! Watch the training video and take copious notes and then implement this strategy to get your own...
Lock Down 12-15 Listings From Expireds This Month
Lock Down 12-15 Listings From Expired Listings This Month When You Drop A “Rocket Package” On Their Front Door! Click here to join the Webinar at 4pm PST Today 6-27-16
Low Cost Lead Generation for Real Estate Agents
Low Cost Lead Generation Activities for Real Estate Agents Click Here to see the Training! Watch this great breakdown of how you can do low cost, extremely targeted Facebook ads to get Real Estate buyer and seller leads. This video is provided by our friends at the...
72 Leads & 13 Listings Taken from 1 Email
Meet Realtor, Bart Vickrey! Bart works 4 days a week and sells 250 homes a year. He shares how he gets 11.5 times NET ROI (not gross) from internet leads. He also shares how he got 72 leads and 13 listings from one email. During this LIVE Google Hangout OnAir event...
The 4 Step Online Marketing Process Every Agent Needs to Know
When it comes to online marketing, there are a lot of dangerous misconceptions: online marketing isn’t necessary, it doesn’t work, online leads don’t convert. The list goes on. But the fact is, our industry and our clients are changing, and we have to...
Grow Facebook Page Engagement With This Easy Trick
There is a way to organically grow engagement on your Facebook page. There is an easy trick to getting real comments and likes from interested people on your facebook page posts. There is no cost in doing this and you'll get the benefits of true engagement. The method...
Converting more Zillow Leads
Join us our friends at Real Geeks on the next Keeping it Real “Converting More Zillow Leads & Higher ROI”. Austin real estate agent Mark Martin is going to share how he is getting 8.5X ROI working Zillow Leads. They have generated 35 transactions...
How New Agent Jason Simard Will Sell 90 Homes His 1st Year
Why Your Facebook Marketing Fails YOU
Click the link below to join our friends at Paperless Pipeline for a riveting webinar on Facebook advertising for Real Estate Agents! The webinar is live now! 9am PST Link: http://app.webinarjam.net/r/1/0/live/10510/e0fa84ce61/0/34506894